Cilans System – SEO & Digital Marketing

Cilans System – SEO & Digital Marketing

Platform Focus: Website SEO, LinkedIn Marketing
Industry: Software Development & IT Services

Overview:

Managed the full-scale digital marketing and SEO strategy for Cilans System, a software development company offering AI/ML, Data Science, Blockchain, and DevOps services. The objective was to enhance search engine visibility and build a strong brand identity across professional platforms.

Key Activities:

• Performed technical SEO audits and implemented meta optimization for all pages.
• Researched high-intent keywords aligned with Cilans' services and target industries.
• Improved Core Web Vitals through image compression and code optimization.
• Designed a LinkedIn strategy including content calendars, team highlights, and service promotion posts.
• Created and executed internship and culture-based marketing campaigns.

Highlights:

• ⚙️ Improved on-page SEO health from 60% to 90%+ via regular audits.
• 📈 Increased website impressions and clicks through targeted content strategies.
• 💼 Boosted LinkedIn engagement with well-timed posts about services, team, and events.
• 📊 Improved discoverability for niche terms like "AI internship Ahmedabad" and "DevOps consulting India".

Goal:

To establish Cilans as a thought leader in the tech space, improve qualified lead flow via organic channels, and create a unified brand voice across LinkedIn and search platforms.